Oracle ID Graph: A Unified View of Your Customer
Oracle ID Graph connects you to your customer across all of their touch points with smart data. Reach over 90% of US online consumers in a single location creating convenience for marketers in a data-driven world.
Higher Accuracy Equals Quality
Both deterministic and probabilistic methods are used to validate profile accuracy.
Better Audience Reach
Higher quality data leads to higher match rates and better audience reach to make your marketing more effective
Supports over 400 media and technology integrations