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Oracle Cloud Adaptive Intelligent Apps

Oracle Adaptive Intelligent Apps Add New Business Value to CX, HCM, SCM, and ERP
Adaptive Intelligent Apps are uniquely powered by enormous amounts of digital consumer and business data from Oracle’s Data Cloud, sophisticated decision science/machine learning, and a scalable cloud infrastructure

Adaptive Intelligent Apps Characteristics
Data and Context-Driven
Process enormous amounts of web-scale data in real-time and synthesizes context to deliver the best and most personalized outcomes.
Action-Oriented and Omni-Channel
Anticipate user behaviors and deliver actionable and individualized outcomes. Data and events are tracked from everywhere so recommendations are coordinated across channels.
Continuously Adaptive and Self-Learning
Continuously improves outcomes as the system reacts, learns and adapts. There is a value exchange between the end user and the adaptive intelligent app—the more the end user interacts, the more value they receive.
Built for Business Users
Immediate value out of the box, with no need for a legion of data scientists!

Learn from your behavior and “others like you” in the moment.

React, change, and adapt based on continued use—click by click.

Deliver increasingly relevant and optimized outcomes in real-time.


Process and derive insights from web-scale 3rd-party data.

Synthesize context: weather, life events, real-time actions, social activity, and much more.

Identify and serve up—in real-time—the best individualized outcomes.